Immediately we thought, how would we even attempt to promote healthy habits when sometimes the only salad we eat is squished between the shredded meat and yoghurt sauce from a late-night kebab?

We’re no experts on biology, history, agriculture or anything of the sort — just a crew of curious fools eager to explore this new world and rewrite the rules of plant-based goodness.

And if we can inspire you to make healthier and more sustainable choices along the way, all the better!